MasterCard Launches MasterPass at Mobile World Congress Monday + MORE

MasterCard is wasting no time this week as Mobile World Congress 2013 gets underway. This morning in Barcelona, MasterCard – as expected – introduced MasterPass, which is being hailed by the company as “the future of digital payments.” MasterPass is a digital service that allows consumers to use any payment card or enabled device to [...]

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Plants vs. Zombies, Oscars, The Simpsons: Tapped Out and more on this week’s top paid app chartsThe Apple App Store’s featured PopCap’s Plants vs. Zombies (which is free for a limited time) as its App of the week, propelling it to the No. 1 spot on this week’s top free iPad apps chart and to the No. 2 spot on the top free iPhone apps chart. Disney’s recently released endless runner game Monster, Inc. Run landed at the No. 3 position on iPhone and the No. 5 position om iPad…

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On Monday morning in Barcelona on the first day of Mobile World Congress 2013, Apigee released the findings of a new study showing exactly how dependent on mobile apps we’ve grown as a global community. According to the findings presented, 85% of people would rather go without water than their mobile apps. No, that wasn’t [...]

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Agenda and speakers announced for Inside Social Apps San FranciscoWant to network with like-minded peers while learning about key market trends and best practices from leading industry professionals? Join us at the Inside Social Apps Conference & Expo, June 6-7 in San Francisco. Register early and save.
The two-day event will consist of panels, presentations, and workshops led by the brightest minds in the social and mobile app arena.
Topics include:
- The Challenge of Mobile App Discovery
- Maximizing Audience Engagement with Real World Incentives
- Monetization and Payments in Games
- Trends in Social and Mobile Advertising
- International Opportunities: Asia, Europe, and the Middle East
View the full agenda…

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FrozenShard launches historical card battle game World War II: TCG on iOS + MORE

Founded by former employees of Blizzard Entertainment and Digital Chocolate, Barcelona-based FrozenShard has announced the launch of its historical card battle game on iOS devices. The game, World War II: TCG, was inspired by historical events throughout World War II, and was successfully funded vi.... More »

Mobile Ad Spend Popped 111% in 2012 + MORE

The Interactive Advertising Bureau (IAB) reported Tuesday that mobile advertising spending officially surged 111% percent in 2012. Ballooning to $3.4 billion last year, the IAB says 2012 marks the second consecutive year of dramatic mobile growth, according to coverage from AdWeek. A more mature eco.... More »

MWC Highlights Growing Acceptance of Mobile Payments + MORE

On Monday, as Mobile World Congress 2014 kicked off in Barcelona, the popularity and prevalence of mobile payments have been more apparent. “Many hurdles have stifled the adoption of mobile payments in the U.S. and elsewhere, not least of which is getting consumers to change their purchasing .... More »

A Sweet New Apple for China + MORE

If you thought the most common payment card in the world was Visa or MasterCard you’d be quite wrong. It’s the UnionPay card from China and, even after just a short 12 years, it already accounts for nearly 40% of the cards being used worldwide. Go ahead. Wrap your head around that fact for a min.... More »

YFind Introduces Groundbreaking Shopper Analytics Dashboard + MORE

On Monday, indoor positioning company YFind Technologies rolled out an innovative new solution for retail that has plenty of marketers and businesses buzzing today. How can brick-and-mortar retail store managers get the same kind of detailed insights into the shopping behaviors of their customers th.... More »

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