MasterCard Launches MasterPass at Mobile World Congress Monday + MORE

MasterCard is wasting no time this week as Mobile World Congress 2013 gets underway. This morning in Barcelona, MasterCard – as expected – introduced MasterPass, which is being hailed by the company as “the future of digital payments.” MasterPass is a digital service that allows consumers to use any payment card or enabled device to [...]

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Plants vs. Zombies, Oscars, The Simpsons: Tapped Out and more on this week’s top paid app chartsThe Apple App Store’s featured PopCap’s Plants vs. Zombies (which is free for a limited time) as its App of the week, propelling it to the No. 1 spot on this week’s top free iPad apps chart and to the No. 2 spot on the top free iPhone apps chart. Disney’s recently released endless runner game Monster, Inc. Run landed at the No. 3 position on iPhone and the No. 5 position om iPad…

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On Monday morning in Barcelona on the first day of Mobile World Congress 2013, Apigee released the findings of a new study showing exactly how dependent on mobile apps we’ve grown as a global community. According to the findings presented, 85% of people would rather go without water than their mobile apps. No, that wasn’t [...]

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Agenda and speakers announced for Inside Social Apps San FranciscoWant to network with like-minded peers while learning about key market trends and best practices from leading industry professionals? Join us at the Inside Social Apps Conference & Expo, June 6-7 in San Francisco. Register early and save.
The two-day event will consist of panels, presentations, and workshops led by the brightest minds in the social and mobile app arena.
Topics include:
- The Challenge of Mobile App Discovery
- Maximizing Audience Engagement with Real World Incentives
- Monetization and Payments in Games
- Trends in Social and Mobile Advertising
- International Opportunities: Asia, Europe, and the Middle East
View the full agenda…

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Disney, LucasArts Launch Star Wars: Commander on iOS + MORE

Disney Interactive and Lucasfilm have today announced the launch of Star Wars: Commander on iOS devices. The base-building combat game sees players traveling to Tatooine, where they’ll create a base and join either the Rebel Alliance or the Galactic Empire. The choice impacts the characters and m.... More »

Meyers Launches ‘Game Changing’ App for the Housing Industry + MORE

On Monday, Meyers Research shared details with MMW of its latest launch – Zonda. Zonda is the first mobile app of its kind dedicated to providing  market insight on-the-go for the homebuilding industry. Zonda’s clear, concise and intuitive format simplifies the experience, allowing develope.... More »

Tapstream Launches ‘Word of Mouth’ to Boost Mobile App Sharing + MORE

Tapstream, a growth platform for mobile apps, has today announced the launch of its “Word of Mouth,” a new product that helps apps increase user acquisition via the social sharing of existing app users. When users recommend apps to their friends, those who download tend to be more engaged and h.... More »

The Inside Network Job Board: CrowdFlower, BrightRoll, Advertising Age and more

The Inside Network Job Board is dedicated to providing you with the best social media job opportunities across social and mobile application platforms. Here are this week’s highlights from the Inside Network Job Board, including positions at: CrowdFlower, BrightRoll, Advertising Age and more.   .... More »

Trader Joe’s Knows Mobile Marketing + MORE

Trader Joe’s, the hugely popular chain of specialty grocery stores that number more than 400 across 30 U.S. states, is going mobile with its marketing and efforts to cultivate additional brand loyalty. Trader Joe’s has just launched a new mobile app, representing the company’s inaugura.... More »

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