MasterCard Launches MasterPass at Mobile World Congress Monday + MORE

MasterCard is wasting no time this week as Mobile World Congress 2013 gets underway. This morning in Barcelona, MasterCard – as expected – introduced MasterPass, which is being hailed by the company as “the future of digital payments.” MasterPass is a digital service that allows consumers to use any payment card or enabled device to [...]

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Plants vs. Zombies, Oscars, The Simpsons: Tapped Out and more on this week’s top paid app chartsThe Apple App Store’s featured PopCap’s Plants vs. Zombies (which is free for a limited time) as its App of the week, propelling it to the No. 1 spot on this week’s top free iPad apps chart and to the No. 2 spot on the top free iPhone apps chart. Disney’s recently released endless runner game Monster, Inc. Run landed at the No. 3 position on iPhone and the No. 5 position om iPad…

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On Monday morning in Barcelona on the first day of Mobile World Congress 2013, Apigee released the findings of a new study showing exactly how dependent on mobile apps we’ve grown as a global community. According to the findings presented, 85% of people would rather go without water than their mobile apps. No, that wasn’t [...]

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Agenda and speakers announced for Inside Social Apps San FranciscoWant to network with like-minded peers while learning about key market trends and best practices from leading industry professionals? Join us at the Inside Social Apps Conference & Expo, June 6-7 in San Francisco. Register early and save.
The two-day event will consist of panels, presentations, and workshops led by the brightest minds in the social and mobile app arena.
Topics include:
- The Challenge of Mobile App Discovery
- Maximizing Audience Engagement with Real World Incentives
- Monetization and Payments in Games
- Trends in Social and Mobile Advertising
- International Opportunities: Asia, Europe, and the Middle East
View the full agenda…

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Square Gets Google Talent to Lead Global Expansion + MORE

Mobile payments giant Square announced Thursday that the company has hired Francoise Brougher as Square’s new Business Lead. Brougher will oversee the company’s growth operations including revenue products, international expansion, customer support, and partnerships. Prior to joining Square, she.... More »

Yet Another Reason to Embrace Mobile Marketing + MORE

While the rate of engagement with mobile ads grows stronger with each passing year, online display ads are having an opposite experience, according to a new report from comScore. The latest data shows that 54% of online display ads shown in thousands of campaigns measured by comScore between May 201.... More »

Vimeo Revamps at SXSW + MORE

On Monday at SXSW, Vimeo introduced a redesigned Vimeo On Demand experience. With a new Vimeo On Demand storefront as the foundation, Vimeo has added themed groups of titles — called collections — that enable viewers to discover new content in film bundles. The redesigned Vimeo On Demand also fe.... More »

Apple Confirms China Mobile iPhone Agreement + MORE

Shares of AAPL are soaring today in response to news that Apple and China Mobile have entered into a multi-year agreement to bring iPhone to the world’s largest mobile network. “Apple’s iPhone is very much loved by millions of customers around the world,” says Xi Guohua, China Mobile.... More »

Icomania, Angry Birds, Vector and more on this week’s top free app charts + MORE

Disney’s Wreck-It Ralph released on DVD last week and the movie tie-in game Fix-it Felix Jr. saw a nice boost in its rank, moving to the No. 14 spot on the top free iPhone apps chart and the No. 10 spot on the top free iPad apps chart. Last week, Rovio removed the upfront cost for the origina.... More »

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